Wednesday, November 11, 2015

Toyota, Kleenex, Allstate and J&J Win ANA Multicultural Awards

Judges awarded authenticity and realism—from brands as diverse as Toyota and Kleenex-- at the Association of National Advertisers' Multicultural Excellence Awards.

"Given the rise of digital and social media—people are getting their information more quickly—authenticity has become more important," said Manny Gonzalez, senior director-multicultural at Moet Hennessy USA and one of this year's judges. "Judges gravitated toward the realism."

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