Thursday, December 18, 2014

Lucio Grimaldi, current Managing Director LATAM, has been promoted to Managing Director of the Americas, as of January 1st, 2015

Lucio has successfully led the LATAM team for the last two years, achieving major growth in our business while significantly expanding the Publicitas LATAM OOH, TV and digital capabilities. Lucio has also been instrumental in winning several new global media representation contracts with premium media owners.  
In this new role he will be responsible for extending the company's sales and marketing operations across the Americas, together with Bruce Brandfon, MD US, and Wayne St. John, MD Canada. Besides business development, especially in the growing Latin American market, further diversifying Publicitas' media portfolio and expanding digital capabilities will be a core focus.

Source: Publicitas

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