Tuesday, January 24, 2012

CBeebies, BBC Worldwide's Spanish-language Preschool Channel, now available via Comcast Media Center's VOD Content Distribution Service

MIAMI, Jan 24, 2012 (BUSINESS WIRE) -- BBC Worldwide has selected Comcast Media Center (CMC) to deliver programming from CBeebies, its Spanish-language TV channel for pre-school children, via the CMC's Video on Demand (VOD) content distribution platform, the two companies announced today.

CMC's VOD distribution encompasses cable systems across multiple MSOs serving more than 56 million VOD --enabled households in the U.S. and Canada.

CBeebies is the preschool brand of BBC Worldwide Channels, one of the most trusted producers of children's programming around the world. The channel's content mixes animation, storytelling, puppets and live-action programming with a wide selection of award-winning animated titles, such as El Jardin de los Suenos, Dibujemos con Squiglet and Boogie Beebies, and series that include El Closet de Cloe, Zigby and Finley: El Camioncito de Bomberos.

"We're pleased to provide our affiliates with high quality Spanish-language programming, featuring a great selection of shows specifically designed by experts for young audiences," said William Graff, VP Programming BBC Worldwide Channels Latin America / US Hispanic. "CBeebies in Spanish via video on demand, is a great way to bring Hispanic viewers high-quality and engaging content that parents and educators can trust, and programs that provide children with educational yet entertaining experiences to help them learn through play".

"CBeebies is a great addition to a library of on demand programming that's designed for cable system operators looking to meet their digital video revenue and customer retention goals with a high-quality, cost-effective VOD solution," said Richard Buchanan, Vice President and General Manager of Content Services form Comcast Media Center. "The reach of the CMC's VOD platform helps ensure a greater number of parents and teachers can take advantage of CBeebies' award-winning educational programming and we are proud to support its adoption in the Americas."

CBeebies invites Spanish-speaking children in the US to "learn through play" encouraging their early development through content that emphasizes reading, thinking, drawing, math and other basic skills as well as programming that promotes self-confidence and stimulates their imagination.

CMC, which distributes more than 12,000 hours of on demand video programming per month, provides its wide range of VOD services from one central location including content acquisition, transcoding, editing, distribution, and quality control. The platform operates under automated workflows and remote management capabilities to accelerate the delivery of VOD content, often to near real time. In addition to its role in uploading and managing television programming and related metadata, the CMC's web-based portal lets clients track each VOD asset from CMC receipt to distribution across the VOD platform's footprint.

About CBeebies
CBeebies is the preschool brand of BBC Worldwide Channels, the commercial arm and main subsidiary of the British Broadcasting Corporation (BBC). CBeebies is an educational, interactive and fun channel designed, developed and produced by experts in preschool development; it is a product that parents and educators can trust. The channel launched in Mexico and the United States in 2008 and was extended to Central and South America soon after. CBeebies is the first Pay TV channel to be recognized and recommended by specialized organizations such as the Mexican Pediatric Association (AMP) for its programming, high-quality content and educational capacity. To celebrate Hispanic heritage, CBeebies broadcasts 100% in Spanish in the United States in support of bilingual education and Spanish retention programs in the bicultural Latino community, as well as second language acquisition among the rest of the North American preschool population. CBeebies is available on Channel 848 as part of DISH Networks' DishLATINO package, channel 1085 as part of Cablevision's iO en espanol and Channel 1727 as part of Verizon FiOS TV. CBeebies is distributed by BBC Worldwide Channels Latin America & US Hispanic, headquartered in Miami, Florida.

About Comcast Media Center
Launched in 2003, the CMC's national VOD platform provides a highly secure content distribution environment for films and other licensed video programming. Denver-based Comcast Media Center (CMC), a subsidiary of Comcast Cable, provides centralized content management and distribution solutions for cable systems, video content providers and advertisers. More information about the CMC is available at www.comcastmediacenter.com .
Comcast and Comcast Media Center are trademarks or registered trademarks of Comcast. All other product or service names are the property of their respective owners.

SOURCE: Comcast Media Center

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