Saturday, November 19, 2011

Univision honored with Media Vanguard Award for Univision Radio app

Univision Interactive Media, Inc., the digital division of the leading media company serving Hispanic America, Univision Communications Inc., has once again been recognized for its industry-leading work in the mobile space. At Advertising Age's annual Media Vanguard Awards, the Univision Radio App was honored in the "Broadcast-To-Digital" category as the "Best Socially-Savvy Radio App."

"The Univision Radio App is an important part of our overall mobile strategy and further strengthens our success in developing interactive products that more deeply engage our audience. We are honored to have been recognized by one of the industry's leading authorities on media and marketing for this app," said Kevin Conroy, president of Univision Interactive Media and Enterprise Development. "Hispanics continue to be a major driver of growth in the U.S. mobile marketplace, and we are very focused on developing new and innovative products that will allow Univision and its partners to better serve this important audience."

"Music is a passion point for our ever burgeoning audience and we are thrilled to be recognized with this award, which reflects our commitment to make Hispanic America's high-quality favorite radio content available regardless of platform," added Jose Valle, president of Univision Radio.

Since its launch in August, the free Univision Radio App has amassed over 305,000 users, across the iPhone, iPod touch, and Android platforms. Fully integrated promotions across Univision's leading TV, radio, online and mobile properties continue to drive app downloads and usage. The Univision Radio App expands Univision's popular Radio content and online streaming to mobile, with access to 45 top Univision Radio stations and some of the most popular radio shows from Univision DJs across the U.S. and Puerto Rico. Via a bilingual interface, users have the ability to find real-time information of what's on air, search by station or genre, save favorite radio stations, share information via Facebook and Twitter, interact with DJs and even purchase new songs on iTunes and Amazon. Download information is here .

Univision Interactive Media has had a major impact on the U.S. Hispanic smartphone audience with one-of-a-kind apps for iPhone, iPad, Android, BlackBerry and Nokia platforms. These include:

o Univision Cocina App, which provides recipes for the best in Latin cuisine and beyond, in addition to cooking videos, tools and tips from Univision chefs and fellow users.

o The Univision App includes video clips, photos and articles of the latest national and local news, celebrity gossip, popular Univision shows, and favorite sports.

o The Univision Marcador App provides die-hard sports fans real-time scores and stats of games and matches from top soccer leagues and other sports. The English-language Univision Scoreboard App is also available

o The Univision Deportes App keeps users updated with the latest from their favorite soccer and sports around the world throughout the year.

o The Univision Video App features short and long-form content from some of Univision's top-rated news, entertainment, soccer, and sports shows, plus horoscopes and special events.

Additionally, in September, Univision Interactive Media announced a partnership with Clear Channel Radio to extend Univision's Radio content to the iHeartRadio app. The first third-party distribution relationship for iHeartRadio, this partnership extends content from 45 Univision Radio stations to the iHeartRadio platform wherever it is available, including the Web, mobile and automobile.

About Univision Interactive Media, Inc.

Univision Interactive Media, Inc. is the digital division of Univision Communications Inc. (UCI), the leading media company serving Hispanic America. Univision Interactive Media, Inc. owns and operates a network of national and local online and mobile sites, including
, the country's leading Spanish-language online publisher which features comprehensive entertainment, news and information, and that continues to be the #1 most-visited Spanish-language website among U.S. online Hispanics; Univision Movil, a longstanding industry-leader serving the ever-growing mobile Hispanic segment with unique, relevant mobile products and services, as well as exclusive on-the-go integrations with top Univision shows; and Univision Partner Group, a specialized advertising and publisher network comprised of high quality Spanish-language publishers. Univision Communications Inc. also owns and operates Univision Network, one of the top five networks in the U.S. regardless of language and the most-watched Spanish-language broadcast television network in the U.S. reaching 97% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, reaching 88% of U.S. Hispanic Households; Univision Cable Networks, including Galavision, the country's leading Spanish-language cable network, and a suite of six cable offerings - De Pelicula, De PeliculaClasico, Bandamax, Ritmoson, Telehit and Clasico TV; Univision Studios, which produces and co-produces reality shows, dramatic series and other programming formats for the Company's platforms; and Univision Local Media, which owns and/or operates 62 television stations and 70 radio stations in major U.S. Hispanic markets and Puerto Rico. Headquartered in New York City, UCI has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit www.univision.net


SOURCE Univision Interactive Media

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