Tuesday, December 14, 2010
MyCotorra.com Launches New Daily Deal Site in Miami Targeting the Local US Hispanic Market
Miami, FL, December 14, 2010 --(PR.com)-- As a new form of advertising emerges, a new US Hispanic daily deal site launches and promises its “flock” (a colloquial reference to large number of people) a great deal every day. As a new form of advertising emerges, the consumer is offered an amazing deal on local products and services that are only available for 24 hours at http://www.mycotorra.com/ (myCotorra: a colloquial Hispanic reference to someone who repeats and spreads the word, as in word of mouth marketing).
MyCotorra.com plans to take the daily deal experience to a new level by offering their “flock” deals in their very own back yard, and offering them a platform where they can give back to their community while also getting a “good deal.”
myCotorra.com promises that it knows their audience and what they want. With their Hispanic flair, deals will be relevant and exciting and this is what will make them different and successful. “Too many competitor daily deal site deals are spread out over the city and the deals become not relevant to the consumer,” says Alice Roque, Sales and Marketing Manager for MyCotorra. “MyCotorra’s target, the local, Hispanic influenced, community minded and family oriented consumer is different than the average on-line daily deal consumer and therefore has different interests. Instead of a limousine rental for a night out on the town, myCotorra.com will offer a limo deal for a daughters 15’s (“quinices: colloquial term for a Hispanic girl’s coming of age party”).
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