Wednesday, June 30, 2010
PR Newswire Launches New Hispanic Media Database
"The Hispanic MEDIAbase service is an essential tool for PR professionals looking to develop relationships with the increasingly influential Hispanic media," said Dalia Paratore Salazar, director of PR Newswire's Multicultural Products and Services. "Leveraging Hispanic PR Wire's deep industry contacts, the Hispanic MEDIAbase service provides robust and up-to-date information for thousands of Hispanic media outlets that exist in the United States and Puerto Rico."
The Hispanic MEDIAbase database enables users to conduct searches based on a reporter's name or publication, as well as advanced searches based on criteria such as outlet type, state, city and Designated Market Area (DMA).
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