Friday, June 11, 2010

Newspapers Unveil Auction Site, Boocoo.com

A number of newspaper and broadcast TV news Web sites have come together to create Boocoo, a national online listing and auction site with a local focus. It is intended to compete with Craigslist and EBay.


Developed by Michigan-based Ranger Data Technologies, Boocoo is a self-serve consumer-based product scheduled to launch officially on June 21, following a soft launch on some of the participating sites.


Ranger Data founder and chairman George Willard Sr. stated that Boocoo was designed "to regain revenue lost to online classified advertising and auction sites," in part, by creating a forum for online transactions with a real auction feel.


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