Wednesday, June 2, 2010
Moen Launches New Spanish Language Web Site With Interactive, Easy-To-Use Features
The Spanish website is a direct adaptation of the English version. To translate the site into Spanish and keep it updated Moen engaged MotionPoint Corporation and leveraged Hispanic PR partner VanguardComm to oversee content adaptations. MotionPoint combines human translation with technology to deliver a fully enabled, multilingual web experience. VanguardComm ensures that content and adaptations remain culturally relevant.
Now, Hispanic consumers can immerse themselves in the site designed with user-friendly features that will help even the first time do-it-yourselfer feel at home. The new Spanish site will provide consumers with the leading kitchen and bath resource tool on the Internet. They will get inspiration for a kitchen or bath-remodeling project, learn the latest trends, or find the right kitchen or bath faucet.
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