Thursday, May 27, 2010
Former Univision Online and Galavisión President Javier Saralegui Joins Sí TV Board
Today’s announcement was made by Michael Schwimmer, Sí TV’s chief executive officer.
“Javier is a true industry pioneer both in cable and the internet. He built Univision Online from the ground up creating America’s number one Spanish-language site. Previously, under Javier’s leadership, Galavisión became the top Spanish-language network in cable. His passion and belief in the power of the Latino audience, combined with his unique insight and business acumen, make him a terrific addition to our board. I look forward to working closely with Javier and the rest of the board to build upon our growth and success to date.”
Saralegui said, "For all the growth that the Hispanic market is experiencing and will continue to experience on an accelerated basis, the fastest growing segment is comprised of English dominant and bicultural Hispanics. Sí TV, now reaching over 22 million homes and growing, is perfectly situated to tap this largely underserved market, which also represents the next step for distributors and advertisers alike to reach out and engage U.S. Hispanics."
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