Wednesday, April 7, 2010
Optimism for US Online Ad Spend
Forecasts range from growth of 7% (UBS and Deutsche Bank) to 14% (Citi Investment Research).
Projections from the Winterberry Group (8.3% growth), Barclays Capital (8.9%), MAGNA (9%), International Data Corporation (12.6%) and Collins Stewart (13.3%) fall in the middle.
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