Friday, April 30, 2010

Florida Passes New Digital Media Incentives

WASHINGTON, April 30 /PRNewswire-USNewswire/ -- The Entertainment Software Association (ESA) today commended the Florida Legislature for passing legislation (SB 1752) that will provide economic incentives for digital interactive media productions in the state.

As part of SB 1752, interactive digital media projects will be eligible for a 20% percent tax credit for qualifying production expenses. State Representative Steve Precourt and State Senator Mike Haridopolos spearheaded legislative efforts in support of dramatically improving and expanding the state's current entertainment incentive program to encourage the expansion of interactive digital media and film production in Florida.

"We applaud Representative Precourt and Senator Haridopolos for their leadership and vision in crafting this important legislation. Florida lawmakers are helping to pave the way for exciting new innovations in the entertainment industry," said Michael D. Gallagher, president and CEO of the ESA, which represents U.S. computer and video game publishers. "These incentives will help keep Florida competitive in the digital media marketplace, attracting and providing 21st Century jobs in our growing industry and boosting the state's economy."

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