Tuesday, March 16, 2010
Zemoga Taps Former IPG, Omnicom Digital Marketing Expert to Run Latin American Operations
.Navarro brings more than 16 years of digital marketing experience, having led digital operations in Latin American markets for large global agencies. Prior to his appointment at Zemoga, Navarro was IPG Mediabrands’ Chief Digital Officer of Latin America, where he oversaw the company’s successful digital operations, establishing practices in SEM, Ad Operations, Social Media, Ad Networks, Mobile and Production. He also acted as digital head for Latin America for IPG’s Universal McCann, working with brands such as L´Oreal, GM, Exxon, SABMiller and Microsoft.
Navarro also served as Omnicom Media Group’s Digital Regional Director for Latin America where he helped develop digital practices in key markets including Mexico, Central America, Colombia, Chile and Argentina. In this role, he supported clients such as VISA, McDonald’s, Nokia, Intel, Pepsi, FedEx, Clorox, Mercedes and Nissan.
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