Monday, March 29, 2010

The Mexicanal® Network Scores Carriage in Washington

Makes Digital Broadcast Launch on Yakima Valley’s K39FU-DT

Atlanta, GA – March 29, 2010 – Taking its digital broadcast expansion into the Northwest, the MEXICANAL® Network has secured additional carriage in the state of Washington with a launch on the Hispanavision, LLC-owned Yakima Valley station, K39FU-DT. MEXICANAL’s carriage on K39FU-DT joins Comcast clearances from Bellingham to Vancouver. The Spanish-language network, which delivers a unique and diverse lineup of entertainment, news and sports programming from regions all throughout Mexico, is now available to Yakima Valley viewers on channel 39.2.


Today’s news comes on the heels of MEXICANAL’s digital broadcast launches in Los Angeles, San Diego and Palm Springs, as well as its expanded cable carriage in San Francisco. The MEXICANAL Network is distributed via Comcast cable, DIRECTV satellite and digital broadcast.


The first US offering to create an extensive content network of affiliate broadcasters and stations all throughout Mexico, MEXICANAL provides programming from Jalisco, Michoacán, Guanajuato, Aguascalientes, Guerrero, Oaxaca, State of Mexico, Nuevo Leon, San Luis Potosi, Sonora, Hidalgo, Campeche, Chiapas, Yucatan and Zacatecas. These regions represent hometowns for the vast majority of U.S.-based Mexican immigrants.


“We are pleased to further expand our reach into Washington with a launch on K39FU-DT,” said Luis Torres-Bohl, MEXICANAL’s President. “This marks our first digital broadcast carriage in the state, and we look forward to serving another important U.S. region.”


“MEXICANAL’s diverse schedule will certainly fill a void for us while providing Yakima Valley’s Spanish speaking viewers a truly one-of-a-kind source of news and entertainment,” added Ron Bevins, who is K39FU-DT President and Co-owner, along with his wife Maria I. Villalobos-Bevins.


MEXICANAL’s lineup includes such signature programs as MX•24 Noticias, its daily, half-hour original newscast featuring top regional, national and international news; and De Kiosko en Kiosko, which explores the culture, customs and traditions of Jalisco’s different municipalities, among others. The network produces a number of original programs, such as CUADRILATERO, a new boxing series which airs during the first week of each month; and La Ruta de Mexico, a series that explores Mexico’s traditions and the culturally interesting events that take place throughout the year in the different regions. MEXICANAL also celebrates El Grito de Independencia, one of the network’s annual specials exploring the traditions and celebrations surrounding Mexico’s independence.


About MEXICANAL
The MEXICANAL Network, a television channel formed jointly by Atlanta-based Castalia Communications and Mexico-based Cablecom, provides Mexicans living in the United States with news, entertainment and sports programming from their hometowns. The network’s lineup features MEXICANAL original productions and the best programming from affiliate broadcasters, independent producers, and local access stations in regions across Mexico, including Jalisco, Michoacan, Guanajuato, Aguascalientes, Guerrero, Oaxaca, State of Mexico, Nuevo Leon, San Luis Potosi, Sonora, Hidalgo, Campeche, Chiapas, Yucatan and Zacatecas. For more information, please visit http://www.mexicanal.com/.

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