Saturday, February 20, 2010

Mobile penetration to exceed 100% in Latin America soon - Telefonica

Spanish operator says it needs to multiply bandwidth by four to cope with increasing demand for data in region.

Mobile penetration is on the up in Latin America and operators are coming under pressure to increase bandwidth to cope with growing demand for data, just as they are in the rest of the world, according to Spanish incumbent Telefonica.

"Mobile penetration is going to go above 100% in the next months," said Jose Maria Alvarez Pallete, chairman and CEO of Telefonica Latinoamerica, speaking at Mobile World Congress in Barcelona this week.

"[Latin America has become] a very enthusiastic consumer of telecoms products and services," he said, predicting that mobile broadband subscriptions will increase fivefold in the next four years, to 34 million subscribers from 5 million at present.

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