Monday, January 18, 2010

More Haiti Relief Initiatives From Radio, FCC

January 15, 2010: As relief and rescue workers continue their labors after the devastating earthquake in Haiti, radio and other media outlets are adding to their fundraising efforts. Univision Communications is partnering with the American Red Cross to help support relief fundraising, using its radio, TV, and online outlets to reach Hispanics who want to contribute.

"The people of Haiti have suffered unimaginable devastation and are in dire need of assistance," Univision President/CEO Joe Uva said. "We have partnered with the American Red Cross to inform the caring and generous Hispanic community in the U.S. on how they can contribute to the disaster relief effort."

Univision's 68 radio stations will be airing PSAs, while its TV outlets will have PSAs along with special reports live from Haiti and Haitian communities in the U.S.

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