Sunday, October 11, 2009

Veranda Content on ImpreMedia.com

Veranda Entertainment and ImpreMedia, a U.S. Hispanic online and print news publisher, have announced an agreement that will make available for free a catalog of films that can be watched online.

Latin films from Veranda Entertainment’s catalogue can be viewed at impre.com through an ad-supported platform. Powered by Veranda’s online video-on-demand portal, Butaca.tv, the programming presents the largest collection of Latin films ever made available online and in digital quality. All the content will be easily accessed online for free through any computer or internet-enabled television without any registration or software downloads.

“Users will now have access to content that has been not easily available in the past; rights holders will develop a new revenue source; and our publishing partners get new content for their audience and new revenue streams from their online portals,” said Randal Green, COO of Veranda Entertainment.

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