Tuesday, September 1, 2009

USTA Launches New Programming And Fan Enhancements For 2009 US Open

FLUSHING, N.Y., August 20, 2009 – The USTA announced today a series of expanded fan enhancements and programming for the 2009 US Open. This year’s Opening Night ceremony will celebrate athletes who “give back” with a special appearance by Andre Agassi and other notable athletes. Other on-court ceremonies during the tournament will pay tribute to Arthur Ashe and Pancho Gonzalez. New features at the US Open this year include the recently opened USTA Indoor Training Center that will host an array of US Open activities, hundreds of hours of US Open programming on new cable broadcasters ESPN2 and Tennis Channel, and for the first time a live reveal show of the US Open Draw on ESPNews.

Other fan enhancements include the return of SmashZone, the premier interactive fan experience in tennis, and the return of wheelchair tennis to the US Open. The USTA will host its first-ever Family Day at the US Open, with reserved family courtside seating in Louis Armstrong Stadium. Also at the 2009 US Open, the country’s Best Tennis Town will be announced on-site, and the nighttime order of play will be reformatted so the men take the court before the women during some evening sessions. Instant replay also has been added to the Grandstand, meaning the US Open will now feature the system on all three primary show courts.

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