Friday, September 4, 2009

Club PenguinTM Says “Bienvenidos” to Spanish Speakers around the Globe

MEXICO CITY--(BUSINESS WIRE)--Spanish speaking fans of Club Penguin can now waddle around, interact and play games in the popular, snow-covered virtual world in their own language.

The new Spanish version of the virtual world (www.clubpenguin.com/es) is supported by native Spanish-speaking staff that understands the unique cultural references of the audience and can provide timely and responsive moderation and player support as well as local currency payment options.

Lane Merrifield, one of Club Penguin’s co-founders and executive vice president of Disney Online, was in Mexico City to announce the launch of the virtual world in Spanish.

“We have significant numbers of Spanish speakers who have been playing the English version of Club Penguin, so creating a Spanish version for them and other kids around the world was a logical step in our continuing efforts to support our diverse audience. Our hope is to give every child an opportunity to experience the fun and creativity of Club Penguin in their native language,” says Merrifield.

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