TORONTO & ORLANDO, Fla. — Viigo Inc. (www.viigo.com), developer of the popular mobile content and services delivery platform for smartphones, announced today that Chilean newspaper publisher La Tercera (www.tercera.cl), one of South America's largest media organizations, will use Viigo to distribute content to their readers. La Tercera is now offering a free, branded version of Viigo to its readers, giving them one-click access to a wealth of information including breaking news, sports, entertainment, weather, stock market performance, traffic alerts, blogs posts and much more while on the go.
"By mobilizing content in an incredibly compelling way, Viigo provides a unique opportunity for media companies to create new revenue streams while providing value to subscribers in ways not possible before," said Mark Ruddock, CEO of Viigo. "Many traditional news outlets are starting to look to Viigo to more effectively mobilize their content, reach new readers and bolster ad revenue."
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LatinVision Finance News
Wednesday, May 14, 2008
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