Fox Sports en Español takes Content and Integration to the next level

Eleven years after launching as the first national Spanish-language sports network in the United States, Fox Sports en Español has not only evolved into the most dominant sports network in Spanish-language cable television, but stands as the country’s most widely-distributed sports brand with its multi-platform assets. The network hosted its eighth upfront presentation today before an audience of nearly 1,000 media and advertising professionals at Cipriani in New York City.

Fox Sports en Español unveiled key programming properties, and its extensive brand capabilities for the year ahead. Fox Sports en Español showcased to the advertising community it’s fully integrated content delivery platforms, utilizing both its linear TV channel, and its multiple non-linear brands. “For Broadcast Year 2009, we continue to be the leader in multi-platform innovations, utilizing our extensive content rights, and powerful distribution platforms,” said Tom Maney, Senior Vice President of Ad Sales for the network.